Intro til uddannelsen
Media and Communication offers you the theoretical, methodological, and practical competencies needed to assess the digital devices, platforms, and systems that people use to communicate. It teaches you how to anticipate the possibilities and challenges around people’s mediated engagement and what this means for different organisations and institutions. And it provides you with the professional awareness needed to evaluate the role of media within communication and plan accordingly.
Mastering these crucial understandings of the impacts associated with the digitalisation of contemporary societies enables you to manage and plan for the local conditions and global power dynamics that influence mediated communication practices. These competencies can be applied across different national and cultural contexts, providing a critical perspective on global developments in media technology, datafication, and platform societies. The programme enables you to hone these competences in two crucial areas: corporate and global communication.
In the programme's second semester, you can specialise in Digital Media, Corporate Communication or Global Communication.
The third semester gives you an opportunity for mobility. Either take a full semester internship with one of our partner organisations or one you find yourself. Alternatively, use the opportunity to study abroad at one of our partner universities, to gain valuable international experience.
Karriere og kompetencer
The master's programme qualifies you for jobs that demand an ability to understand the impact of digitalisation and datafication on communication. Upon graduation, you will be able to plan, implement, analyse, and manage mediated communication efforts in a variety of organisations. Employers range from start-ups and SMEs to governmental institutions, NGOs, and international corporations. As such, you will be qualified for a range of media and communication-focused jobs, where the ability to systematically evaluate people’s uses and experiences of media technologies – as consumers, citizens, or publics – and assess the associated media strategies are needed.
Media and Communication enables you to pursue a number of different career paths, for example:
- Brand Manager
- Social Media Strategist
- Diversity and Inclusion Officer
- Communications Consultant
- Media Analyst
- Public Outreach Officer
- Digital Project Manager
Folder om uddannelsen
Specialisér dig
P? 2. semester former du selv din uddannelse ved at specialisere dig inden for:
Digital Media
The profile provides you with specialised knowledge about the opportunities and challenges that digital media pose for an organisation’s communication. You will be trained to analyse, execute, lead, and evaluate communication tasks anchored in digital media. With this profile, you will gain theoretical, methodological, and practical insight and experience in how the increasing digitalisation of society affects an organisation’s ability to communicate effectively and impactfully with their stakeholders, including insights into the communicative and technical infrastructure of digital media.
Corporate Communication
How do organisations – public, private, and civil society – use strategic communication, reputation, and stakeholder management to shape their mediated communication activities? You will get an advanced understanding of these core aspects of organisational communication.
Global Communication
How do possibilities and challenges around civic participation, public outreach, and intercultural relations impact communication practices in an interconnected world? You will get the key competences to implement digital communication initiatives alert to complex issues around inclusion, diversity, empowerment, and equity.
Studieforl?b
| 1. ?r | 2. ?r | ||
|---|---|---|---|
| 1. semester | 2. semester | 3. semester | 4. semester |
| Kursus
Digital Media Theory 10 ECTS |
Kursus
Digital technologies, media, and platforms 10 ECTS |
V?lg a, b eller c
a) Projektorienteret praktikforl?b b) Valgkurser c) Udveksling 30 ECTS |
Speciale
Speciale i Media and Communication 30 ECTS |
| Kursus
Methods in Media and Communication Research 10 ECTS |
Projekt
Digital media: Strategy and practice 20 ECTS |
||
| Projekt
Media Platforms and Communication Practices 10 ECTS |
|||
| 1. ?r | 2. ?r | ||
|---|---|---|---|
| 1. semester | 2. semester | 3. semester | 4. semester |
| Kursus
Digital Media Theory 10 ECTS |
Kursus
Communication Strategy and Management 10 ECTS |
V?lg a, b eller c
a) Projektorienteret praktikforl?b b) Valgkurser c) Udveksling 30 ECTS |
Speciale
Speciale i Media and Communication 30 ECTS |
| Kursus
Methods in Media and Communication Research 10 ECTS |
Projekt
Corporate Communication: Reputation and Stakeholders 20 ECTS |
||
| Projekt
Media Platforms and Communication Practices 10 ECTS |
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